LocWorldWide 43

Kicking of 2021, LocWorldWide is happening virtually, on January 27 and 28, bringing together localization experts from all around the world, under the theme “Engage Global Users”. 

With keynote presentations and panel discussions, you will get the chance to discover all the newest trends and where localization is headed in 2021. And for a more hands-on approach, the “Global Toolbox” sessions will allow you to improve your skills with a series of roundtables and workshops.

Join our expert Yves Lang for a panel about “Mullets and Localization KPIs: The Need for Evolution” to discover how localization experts are exploring new ways to measure their content’s performance.

Join "Hustle, Grow and Remove Obstacles to Accelerate and Expand Business Globally" with Mark Evenepoel to discover all the best insight on accelerating growth.

“Mullets and Localization KPIs: The Need for Evolution”

January 28th, 1:00-1:30 PM PST

What does the fashionable mullet hair styles of the '80s have in common with localization KPIs? The two ideas can see as far apart as they can get but the question has a simple answer: we need to rethink both. Standard KPIs tend to focus on money, time and quality. Most of the time, these are reported after the fact.  Effective KPIs should provide an opportunity to 'move the needle' and enable transformation. How can we improve outcomes that are more data-driven? In this session, we will challenge and suggest thought-provoking ideas to benchmark the performance of current content and explore data points that align with customer experience and desired business outcomes.

"Hustle, Grow and Remove Obstacles to Accelerate and Expand Business Globally"

January 27th, 2:30-3:15 PM PST

We have all heard of accelerating growth, but do you how it actually works? This panel will cover all the obstacles you might run into when expanding into global markets, how you can overcome them and how these can impact your business.